Driven by Innovation,
Built by family
Schubert has been operating as a family-owned business for nearly 60 years.
As a global market leader, with over 800 picker lines sold and 8,000 robots in operation, we have always attributed our success to the innovation and determination of our staff, the trust and partnership of our customers; and the vision from our founder that has been passed down over the three generations. This has allowed us to operate independently, free from the pressure of investors. As a result, our strategy has always been to prioritise sustainability and longevity over short-term profit maximization.
Three generations, one vision
Gerhard Schubert
The late founder laid the foundation for today’s corporate group in 1966. He revolutionized the industry, notably by developing the world’s first packaging robot in 1981.
Ralf and Gerald Schubert
Now active managing directors, they have strategically and technologically advanced Schubert, solidifying its position as a global market leader. In 1995, Ralf Schubert invented the counterflow principle, a technology now used by all manufacturers of pick-and-place packaging machines.
Johannes, Peter, and Franziska Schubert
Three of the seven grandchildren have been shaping Schubert's future as members of the leadership team for several years. Johannes oversees sales at Gerhard Schubert GmbH and manages the subsidiary Schubert Packaging Systems as CEO. Peter focuses on further developing TLM technology (top-loading machines). Franziska, with her background in education, brings a social perspective and is responsible for the company’s sustainable management initiatives.

COMMITTED TO SUSTAINABILITY
With the ability to operate independently, comes the ability to run our own initiatives to lead through action, the vision we see for the industries we operate in and the organisations we partner with.
Mission Blue
Our aim is not for a recyclable economy, but a circular economy. This is the only feasible future for packaging. As much as we aim to support and educate our customers on how to operate within a circular economy, we know that starts with us. This is Mission Blue.


